Stop Managing Agencies.
Start Scaling Net Margins.
We step in as your dedicated E-commerce Director. We take over your Amazon Seller Central, rebuild your Google Ads, and untangle your Shopify-to-NetSuite architecture so you can stop putting out operational fires and focus on the exit.
The Traditional Agency Model is Dead.
If your top-line revenue is growing but your EBITDA is shrinking, your omnichannel strategy is fragmented.
The Siloed Approach
- • Your Amazon agency bids against your Shopify Google Ads, cannibalizing traffic.
- • Rogue 3P sellers win your Buy Box and destroy your brand equity.
- • Your web developers build APIs that break during Q4 volume spikes.
- • You pay 4 different retainers for disjointed, unaccountable results.
The Fractional Operator
- • One Unified Strategy: We act as your internal executive team.
- • Defensive Amazon Architecture: We gate listings and lower TACOS.
- • Technical Resiliency: We deploy Celigo to bridge your 3PLs and NetSuite.
- • Accountability: We tie every action to your net margins, not vanity metrics.
Our Execution Playbooks
Amazon represents massive volume, but it can destroy your pricing power if left unguarded. We don’t just run ads; we protect your brand.
- Brand Registry & Transparency Enrolment
- Unauthorized 3P Seller Removal
- TACOS-Focused PPC Restructuring
- FBA Inventory & IPI Optimization
We buy traffic with the discipline of a CFO. Every dollar spent on Google and Meta is measured against blended Customer Acquisition Cost (CAC) and Lifetime Value (LTV).
- Google Performance Max Mastery
- Meta Ads Media Buying
- Merchant Center Feed Optimization
- Omnichannel Attribution Analysis
Marketing fails if the infrastructure cracks. We manage the Shopify Plus front-end while engineering the back-end APIs to ensure orders route flawlessly to your ERP and 3PLs.
- Shopify Plus Conversion Rate Optimization
- Klaviyo Email & SMS Retention
- NetSuite & Celigo iPaaS Integrations
- Multi-Warehouse (3PL) Automated Routing

15 Years in the E-Commerce Trenches.
I am Robbie Shawn, founder of Hoot Commerce. I don’t run a generalized marketing agency. I am an e-commerce operator who has spent the last 15 years inside the engine rooms of scaling DTC brands.
I have fought the unauthorized Amazon sellers, I have untangled the messy NetSuite API connections, and I have managed the millions in ad spend. When you hire Hoot Commerce, you aren’t handed off to a junior account manager. You get executive-level operational dominance.
Ready to align your operations?
Stop guessing which lever to pull. Let’s get on a 30-minute diagnostic call. We will look at your Amazon Seller Central, your ad accounts, and your tech stack, and map out exactly where your margins are leaking.